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The Psychology of Successful Investing

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by Paul A. Merriman
Publisher and Editor

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Let's take a break from technical topics like timing systems and methods of measuring investment risk. Instead, let's focus on some of the psychological facets of investing. Although market timing is my specialty, I am equally interested in what it takes for somebody, timer or not, to be a successful long-term investor.

I think there's an interesting analogy between the way people drive and the way they invest money. Good driving schools teach "defensive driving" techniques. If you know what to look out for on the highway, you greatly improve your chances for reaching your destination in one piece. Likewise, I think a good investment newsletter ought to educate its readers about some techniques of defensive investing. If you know the pitfalls, you can guard against some of the roadblocks that sabotage most investors.

Impatient drivers in traffic jams often pay lots of attention to what lane they are in and how the other traffic lanes are doing compared to theirs. If the other lane looks like it is moving faster, they often will swerve over to cut in front of somebody else. Some people do this repeatedly, taking every opening they can find to get any slight advantage for themselves. Those drivers may indeed gain a few seconds. But in the process, they escalate the levels of danger and annoyance to them and everybody around them. In investment terms, they take on much more risk in return for uncertain (and possibly elusive) gains.

I think one of the greatest roadblocks to successful long-term investing is impatience, and this applies equally to buy-and-hold investors as well as those who use market timing. Impatient investors watch the market from day to day like a hawk. But except for market timing purposes, their time would be much better spent studying what's happening in society and the world, looking for investment opportunities over the next five to 10 years. Impatient investors are easy prey. They can be lured to change lanes, and change lanes again. In their zeal to always be "on top," these people rarely give any investment or strategy enough time to perform adequately. And they end up as road kill, often retreating to the sidelines with money market funds and Treasury bills while their more patient counterparts build their wealth in the slower lanes. Patient investors who make investments and stick with them for years or decades, with or without market timing, aren't likely to have exciting anecdotes to share at parties. But they are more likely to retire comfortably. And they are more likely to sleep well along the way and be able to devote their attention to other things in life. These people may seem unexciting, but I think they can be dubbed "Road Warriors Along The Investment Superhighway."

WHAT'S YOUR STYLE?

Whether you realize it or not, whenever you take the wheel of your car, you have a driving style that's all your own. There's a certain amount of risk you are willing to tolerate and a certain amount of frustration you are willing to tolerate. You may or may not have much patience for other drivers who don't behave as you think they should. These are all emotional factors. They have nothing to do with how you choose your destination and your route to get there. They are all descriptions of how you respond and react to external conditions, most of which you cannot control.

Likewise, you have your own style of investing. You can tolerate some level of risk, but you probably get quite nervous once you get past the boundaries of your personal comfort zone. How do you handle mistakes? Do you welcome them as an opportunity to learn more about yourself and about investing? Or, do you feel compelled to find somebody or something else to blame when something goes wrong? How quickly will you abandon the route you have chosen in search of something better? Some drivers will leave a clogged freeway in the hope they can find any alternative with less frustration, even if they can't actually see such an alternative route. Likewise, you may be quick to abandon an investment if it isn't performing up to snuff after a few years or even a few months or weeks. Perhaps you'll throw your money elsewhere purely to relieve your frustration. (This is what we call the "I Can't Stand It Anymore" method of market timing.)

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